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Sundance 30th Anniversary Campaign
Anniversary campaign developed across catalog, retail,
promotional, and environmental touchpoints celebrating
30 years of Sundance Catalog.
Animated masthead inspired by the
Wasatch Mountain view from Robert Redford’s front porch, tracing Sundance’s evolution from early hand-rendered concepts to the iconic photography-driven visual identity that
defined the brand.
Catalog cover and interior gatefold featuring Robert Redford, celebrating Sundance’s
heritage and evolution through storytelling, photography, and brand history.
Barricade graphics for Sundance’s 30th Anniversary store opening..
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Retail launch bind-ins
developed for Sundance’s expanding store presence
and anniversary campaign.
Grand opening bind-in
cards created to support new store launches and anniversary campaign promotion.
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Loyalty and promotional
bind-ins extending the anniversary campaign across direct-to-consumer touchpoints.
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Editorial press kit designed
to communicate the anniversary campaign across media
and retail channels.
marytmaguire@gmail.com | 603.264.4335
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